Passionfroot Secures $15M Series A to Scale B2B Creator Marketing

Passionfroot, an AI-native platform designed to manage B2B creator-led growth, has raised $15 million in a Series A funding round led by Insight Partners. The capital injection arrives as the startup reports 13x revenue growth over the past year, maintaining profitability with a lean team of just 15 employees.

Today, 16:06· Corp and Tech· 783 reads

Passionfroot Secures $15M Series A to Scale B2B Creator Marketing

The company’s platform automates the end-to-end workflow of creator campaigns—from discovery and contracting to execution and global payments. Central to this process is Zest, an AI agent powered by a proprietary dataset called the Creator Graph, which tracks pricing and performance across thousands of B2B campaigns. Unlike consumer-focused influencer tools, Passionfroot targets the software sector, serving clients such as ElevenLabs, Figma, Replit, Framer, and Gamma.

Existing investors Creandum, Supernode Global, and s16vc also participated in the round. Co-founder and CEO Jen Phan will relocate from Berlin to New York to oversee US expansion, while the company prepares to open a third office in São Paulo. The fresh funding is earmarked for further development of the Zest agent and the expansion of the firm’s engineering and customer success teams across Europe and the Americas.

Passionfroot Secures $15M Series A to Scale B2B Creator Marketing

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