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BodyBio Enters 500 Sprouts Locations in Retail Expansion

Cellular health brand BodyBio has launched a nationwide retail expansion, placing its practitioner-trusted supplements across more than 500 Sprouts Farmers Market stores. The move marks the largest physical footprint increase in the company's 25-year history, positioning its foundational wellness line within the retailer’s curated Forager Finds section.

BodyBio Enters 500 Sprouts Locations in Retail Expansion

The partnership brings a selection of core products to retail shelves, including e-lyte for electrolyte support, Sodium Butyrate for gut health, and PC Liquid for brain function. To mark the collaboration, BodyBio is introducing two Sprouts-exclusive sizes for its PC Softgels and TUDCA supplements. This shift moves the brand’s focus from clinical settings directly to the consumer grocery aisle.

Brad Berman, CEO of BodyBio, noted that the decision to partner with the grocer was driven by shared values rather than store count alone. Jess Kane Berman, Chief Brand Officer, added that the move reflects a broader shift in consumer behavior, where shoppers are seeking deeper insights into cellular function. BodyBio, a family-owned company trusted by over 35,000 doctors, currently operates alongside other specialized retailers like Erewhon and Thrive Market, maintaining its full portfolio through direct online sales.

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