—
00:00
Growing Money
Growing Money
USD/RUB—
EUR/RUB—
Releases

Robert Downey Jr. Brews Up Marvel-Themed Coffee for Avengers: Doomsday

“Doomsday is coming. We brought coffee,” says Robert Downey Jr. The actor, co-founding his brand happy® alongside Craig Dubitsky, is launching an eight-can collector’s series ahead of the December 18 release of Marvel Studios’ Avengers: Doomsday, featuring character-themed designs from the upcoming blockbuster.

Robert Downey Jr. Brews Up Marvel-Themed Coffee for Avengers: Doomsday

The lineup showcases four of the company’s signature ready-to-drink options: classic and Tahitian vanilla cold brews, paired with vanilla and chocolate chip lattes. Each 11-ounce can features high-resolution, tactile graphics depicting iconic figures including Black Panther, Captain America, Gambit, Mister Fantastic, Mystique, The Thing, Thor, and Doctor Doom. The collaboration aims to bridge the gap between cinematic anticipation and retail experience, positioning the beverage as essential fuel for fans preparing for the film’s theatrical premiere.

Retail distribution for the limited-edition series spans major national chains, including Kroger, Albertsons, Amazon, HEB, and Target. Beyond the promotional tie-in, the brand continues its partnership with the National Alliance on Mental Illness, aiming to maintain a focus on mental health advocacy alongside its commercial ventures. With the film’s massive ensemble cast set to face an existential threat on screen, the partnership offers a tangible way for audiences to engage with the franchise before the Russo brothers’ latest project hits theaters.

Share

Comments (0)

Leave a comment

No comments yet. Be the first!