Natural Grocers Marks 71st Anniversary with Toyota Hybrid Giveaway

Founded in 1955 by Margaret and Philip Isely, the family-operated chain has expanded significantly while maintaining its focus on organic produce and nutrition education. Raquel Isely, vice president of marketing, noted that the anniversary serves as a gesture of gratitude toward the customers and staff who have sustained the company’s mission over the years. During the celebration, the company will donate 1% of all sales on August 13 to the Heroes in Aprons Fund, which assists employees facing unexpected financial hardship.

The event includes price cuts of up to 52% on over 600 items for members of the company’s {N}power rewards program. Shoppers can participate in hourly prize drawings and enter to win a grand prize Toyota RAV4 Hybrid. Additional activities include complimentary BBQ, snow cones, and popcorn served at various times throughout the three-day window. To accommodate the festivities, stores will extend their operating hours by 31 minutes on the final evening of the celebration.