Black Optix Tint Names Jeff Stark as New Brand President

Stark steps into the role with a background spanning the entire automotive service lifecycle, from early sales positions to roles as chief operating officer. Andrew Titus, president of United Franchise Group, noted that Stark’s blend of hands-on shop experience and high-level management made him a natural fit to lead the brand. Under his direction, the company aims to refine its scalable business strategies and enhance support systems for its growing network of franchise owners.

Since joining the United Franchise Group’s Starpoint Brands division in 2025, the company has leveraged additional resources to scale its services, which include paint protection films, ceramic coatings, and custom wraps. Stark’s immediate focus involves strengthening existing operations while ensuring new franchisees have the necessary tools to navigate the competitive automotive styling market. Founded in 2014, the company now looks to leverage Stark’s expertise to sustain its momentum in the residential, commercial, and automotive sectors.