The award celebrates technology that extends beyond standard customer relationship management by integrating AI into the full lifecycle of project-based business operations. Unanet’s platform is specifically engineered to help small and mid-sized government contractors optimize their existing resources, allowing them to focus on pursuits where they possess a distinct competitive advantage.
Craig Halliday, CEO of Unanet, stated that the company’s approach centers on reimagining business workflows rather than simply layering tools onto existing processes. This strategy aims to improve predictability and competitiveness for firms managing complex project portfolios. The effectiveness of this model is supported by data from the company’s 10th annual GAUGE Report, which indicates that firms utilizing AI in their operations currently secure more than 50% of the opportunities they pursue.
Rich Tehrani, CEO of TMC, noted that the CRM Excellence Awards have recognized industry visionaries since 2000, specifically highlighting recipients that deliver verifiable outcomes. Unanet’s platform currently serves more than 4,200 government contractors, architecture, engineering, and construction firms, providing a unified system for managing financials, project lifecycles, and business development.

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