TEAM LEWIS Launches Dedicated AI Practice to Bridge Communication Gaps

The firm, which maintains 27 offices globally, designed this practice to address a growing clarity crisis in the tech sector. Danielle Malvesti, VP of Strategy at TEAM LEWIS, noted that while AI companies rarely lack visibility, they frequently fail to provide the practical proof and perspective that modern buyers demand. By integrating brand positioning with demand creation and reputation management, the agency intends to transform technical innovation into measurable market influence.

To foster this shift, the agency is simultaneously launching the Fog City AI Marketing Collective. This invite-only community, based in San Francisco, offers local marketers a platform for peer-to-peer exchange and industry insights. The launch follows internal research indicating that 47% of Americans find current marketing content repetitive, underscoring the urgency for brands to sharpen their messaging to survive in a crowded, competitive landscape.