The new lineup centers on the brand's proprietary Super-5™ blend, which incorporates ashwagandha, lion's mane, reishi mushroom, green tea, and acerola cherry. Each sparkling drink contains 30mg of caffeine and remains USDA Organic certified, catering to a growing market shift toward beverages that balance recognizable, classic flavors with mood and focus support.
This release follows a period of rapid expansion for the company, which has seen 10 consecutive quarters of 100% year-over-year growth. The brand is currently stocked in over 8,000 retail locations, including Whole Foods, Target, and Kroger banners. Co-founder Kim Perell noted that the strategy focuses on blending comfort with health-conscious ingredients. The collection is currently available via Amazon ahead of a broader retail rollout scheduled for later this summer.
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