The deal merges Chicago-based Becker’s Healthcare—which serves over 1.5 million executives and hosts 15,000 annual event attendees—with Forge’s current assets. Forge was established in July 2026 following Apollo’s acquisition and subsequent merger of Emerald and Questex. By combining Becker’s with the Fierce brand, the new entity aims to command an omnichannel presence across the entire healthcare value chain, ranging from biotechnology and pharmaceuticals to hospital system administration.
This move aligns with Forge’s broader corporate strategy to consolidate market share in sectors experiencing significant growth. The expanded platform will offer a comprehensive suite of resources, including 35 annual live events, digital media products, newsletters, and podcasts. For JEGI LEONIS, the transaction underscores its role in facilitating high-stakes media and technology deals, leveraging a global team of 80 professionals to manage the complexities of the acquisition.

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