SelectBlinds Partners with Nautica for Coastal-Style Window Collection

The collaboration translates familiar nautical motifs, stripes, and botanical patterns into functional home decor. According to Ashley Damico, Vice President of Merchandising at SelectBlinds, the project focuses on blending timeless design with the company’s made-to-measure manufacturing process. The collection includes roller shades, Roman shades, and drapery, intended for aesthetics ranging from traditional coastal cottages to contemporary living spaces.

Available exclusively through the SelectBlinds website, the products allow users to customize dimensions while utilizing the retailer’s established digital platform. This move expands the company's design-forward catalog following its 2023 acquisition by Hunter Douglas, as it seeks to integrate high-profile lifestyle branding into its accessible, DIY-focused product lineup.