Sabio Brings Creator TV to VIZIO WatchFree+

Creator TV, a streaming network and studio owned by Sabio Holdings, aims to bridge the gap between social media storytelling and traditional television screens. The channel features content from popular creators such as Jenny Lorenzo, Trey Kennedy, and Julie Nolke, alongside specialized sports programming like the Creator Poker Championship and the Creator Pickleball Tour. The addition to VIZIO WatchFree+—accessible via channel #1236—expands the network’s reach to seven major platforms, including Xumo Play, Sling Freestream, and Amazon Fire TV Channels.

This expansion follows a period of rapid growth for the network, which recorded a 163% increase in viewership between the first and fourth quarters of 2025. With a demographic skewing toward Gen Z and multicultural audiences, the network provides advertisers with a path to viewers who are often difficult to capture through linear broadcasts. According to Co-Founder Joe Ochoa, the launch represents a strategic step in establishing creator-led content as a permanent fixture in the living room.