Deliverect and Bounteous Partner to Scale First-Party Digital Ordering

The collaboration links Bounteous’ NomNom platform—which utilizes agentic AI for personalization—with Deliverect’s API-first fulfillment architecture. This integration aims to centralize operations across diverse channels, including drive-thru, catering, and dine-in, allowing brands to maintain direct customer relationships without sacrificing backend efficiency. Rob Tedesco, Senior Vice President of Product at Bounteous, noted that the union allows companies to bypass the historical struggle of choosing between differentiated design and reliable scaling.

Combined, the two organizations command significant market reach. NomNom currently powers digital experiences for over 30 brands generating more than $3 billion in annual digital revenue, while Deliverect supports 80,000 locations globally through a network of 1,000 technology integrations. Don MacMillan, Head of Partnerships for North America at Deliverect, stated that the move is designed to help enterprise clients unify the guest journey while maintaining the operational rigor necessary to handle high-volume demand.