Founded in 2020 by board-certified nurse practitioner Shaina Rainford, the company has transformed from a personal project into a multiple nine-figure business. The brand, which specializes in textured haircare, attributes its success to organic demand and a commitment to clean, science-backed formulas. This year’s performance marks a significant jump from the company’s 2025 debut at No. 1,008, signaling sustained momentum in a competitive consumer market.
Rainford noted that the recognition validates a strategy centered on community trust and purpose-driven innovation. Currently, the business holds top rankings for its hair growth oils and scalp treatments on platforms including Amazon and TikTok Shop. The company’s growth trajectory reflects broader trends within the 2026 Inc. 5000 class, where honorees collectively added over 627,000 jobs to the economy. Bask & Lather Co. will be formally recognized alongside other top-tier entrepreneurs at the Inc. 5000 Conference & Gala in Dallas this October.

Comments (0)
No comments yet. Be the first!