Allegiant Air to Launch Complimentary Drinks and Premium Seating

The standard complimentary service includes soft drinks, juice, and water for all passengers. Customers holding the Allways Rewards Visa card gain access to an expanded menu, which encompasses coffee, protein shakes, sports drinks, and alcoholic beverages with mixers. This shift follows Allegiant’s broader commercial strategy as it integrates operations with Sun Country Airlines.

The upcoming Allegiant First product features a two-by-two configuration totaling eight seats at the front of the aircraft. These seats provide a 37-inch pitch, a five-inch recline, calf rests, and adjustable headrests. Beyond seat comfort, the premium tier bundles priority check-in and boarding with a baggage allowance of one personal item, one carry-on, and a checked bag weighing up to 70 pounds. According to Chief Commercial Officer Drew Wells, the initiative aims to address a growing demand for personalization and flexibility among leisure flyers, complementing the existing Allegiant Extra service rather than replacing it.