Clio Snacks Targets Kids Market with New Drizzled Yogurt Line

Piscataway-based Clio Snacks is expanding its reach into the children's refrigerated snack aisle with the launch of Drizzled Greek Yogurt Bars. The new product line, which features flavors like Raspberry Cotton Candy and Strawberry Banana Milkshake, aims to bridge the gap between nutritional value and kid-friendly appeal.

Today, 15:20· Money Talk· 2,068 reads

The bars contain 5g of protein, calcium, and vitamin D, while omitting artificial colors, flavors, and high-fructose corn syrup. CEO John McGuckin stated that the company identified a market void for snacks that balance wholesome ingredients with the indulgence kids demand. Each wrapper includes jokes to enhance the experience, a design choice intended to differentiate the product in a crowded retail landscape.

Clio is currently scaling rapidly, with projections to reach 120 million dollars in annual revenue this year. The company expects to move over 180 million units through its network of 60,000 retail locations nationwide, including major chains like Target, Walmart, and Whole Foods. The new bars are produced at the brand’s 86,000-square-foot facility in New Jersey, marking a strategic pivot toward specialized, kid-focused innovation.

Clio Snacks Targets Kids Market with New Drizzled Yogurt Line

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